Marketing Strategy | ROI Marketing | We Build On Success

The Empowered Consumer

Bryon Smith — Tue, 19 Nov 2019 03:07:47 +0000

The Buyer-Seller Relationship has Changed The buyer-seller relationship has altered dramatically in recent years, and with it, marketing has been forced to change as well. Since the internet found its way into homes in the mid-1990’s consumers have become more and more empowered. The empowered consumer wants information and arms themselves with knowledge about products
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Do Small Businesses Need to Manage 25 Internet Marketing Services?

bryonksmith — Tue, 01 Oct 2019 04:48:19 +0000

Today, I came across this very enlightening article entitled “25 Internet Marketing Services for Small Businesses”. Imagine the challenges small business owners face when entering the arena of wanting to grow their business using digital marketing. So many options, how do you select and manage from a library of well over 25 Internet Marketing Services?
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Google Mail Tabs – A Win for Consumers and Good Marketers

Bryon Smith — Thu, 22 Aug 2013 04:16:19 +0000

Google’s new tab designed Gmail inbox has captured a lot of attention lately. Consumers have voiced tons of negative opinions about the new interface. That is to be expected. People generally don’t like change and that is especially so if they were not in on the decision to make the change. However, the good news
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Hire The Publicis Omnicom Groupe or Griffin Growth Marketing To Grow Your Business

Bryon Smith — Mon, 29 Jul 2013 21:40:04 +0000

By Bryon K. Smith, M.B.A The merger between Omnicom and Publicis, if approved by regulators, will create a behemoth with $23 billion in revenues in a mature business with little organic growth. The newly formed Agency will be known as Publicis Omnicom Groupe with Omnicom CEO John Wren and Publicis CEO Maurice Levy serving
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Publicis Groupe and Omnicom Group Merger Expected

bryonksmith — Sun, 28 Jul 2013 03:18:27 +0000

By Bryon K. Smith According to numerous media reports two of the largest advertising companies in the world, the Omnicom Group and the Publicis Groupe, are expected to announce their merger on Sunday. The expected merger will create a new advertising industry leader. The prevailing sentiment on Madison Avenue is that the newly merged
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